SAN FRANCISCO, California (The Adobo Chronicles) – Yelp Inc. has filed a $10 million dollar lawsuit against the creators of South Park, seeking damages caused by the latest episode of the popular television show which lampooned the customer review and local business rating website.

In response, Matt Stone and Trey Parker, creators of the animated series, filed a $20 Million counter lawsuit claiming that by suing South Park, Yelp has caused them irreparable emotional distress and unnecessary creative distraction.

South Park is also asking the court to order Yelp to pay an additional $10 Million for the publicity received by the rating website as a result of the TV episode.

Paul Horner, who is a spokesman for Yelp, promised to contest the counter lawsuit and urged all Yelp users and critics to go online and give South Park a rating of 1/2 star (out of a possible 5).

Both the Internet and Television worlds are closely watching the lawsuit and counter lawsuit, describing them as a classic battle between “Goliath” and “Goliath.”